Colonial West Chevrolet of Fitchburg Recognized for Exceptional Customer Experience with a 2026 Cars.com Chevrolet Dealer of the Year Award

Colonial West Chevrolet of Fitchburg is the Best-reviewed Dealership by Chevrolet Shoppers in Massachusetts

Fitchburg, MA – 4/30/2026 – Colonial West Chevrolet of Fitchburg has earned a 2026 Dealer of the Year Award from Cars.com Based on nearly 1.3 million consumer reviews submitted on the platform in 2025.¹ This prestigious award recognizes auto dealerships across the U.S. and Canada that consistently deliver an exceptional customer experience, exceeding consumer expectations in all facets of the dealership journey, including speed, transparency, trade-in, and financing.

"Cars.com’s Dealer of the Year Award is a direct reflection of a dealership's unwavering commitment to customer satisfaction, and Colonial West Chevrolet of Fitchburg has truly earned this recognition,” said Jamie Oldershaw, vice president of customer experience at Cars.com. “The voice of the customer, expressed through nearly 16 million total reviews on our platform² is the ultimate measure of success, and this award highlights the dedication of Colonial West Chevrolet of Fitchburg to providing a seamless and exceptional car-shopping experience."

Dealer of the Year honorees overwhelmingly demonstrate high levels of responsiveness to customer reviews. Nearly 90% of Dealer of the Year honorees actively respond to consumer reviews, compared to just 52% of non-winning dealerships.

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The Cars.com Dealer of the Year Awards are presented annually to the top automotive dealers with 25 or more reviews based on the dealership’s average star rating and the total number of reviews written about the dealership during the 2025 calendar year, as well as management response rate to those reviews.